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*Please note that this newsletter is for informational purposes only and does not constitute legal advice. In addition, it is based on information as of its date of publication and does not reflect information after such date. In particular, please also note that preliminary reports in this newsletter may differ from current interpretations and practice depending on the nature of the report.
Startups are key drivers of modern economies, enhancing competitiveness and improving quality of life through technological and social innovation. Yet, Thailand’s startup ecosystem still faces structural and legal obstacles that limit growth. Certain provisions under Thailand’s Civil and Commercial Code (CCC), which governs limited companies, remain outdated in relation to modern business models. For instance, current restrictions prevent companies from issuing debentures or convertible instruments, offering shares to non-shareholders or the public, holding shares for allocation to employees or investors, converting preference shares to ordinary shares, or offsetting debt against share payments. These limitations restrict the flexibility essential for innovation-driven enterprises.
To address these challenges, the government has introduced the Startup Promotion and Act (the “Draft Act”), designed to modernize corporate and fundraising rules, enhance access to finance and expertise, and centralize promotion under the National Innovation Agency (the “NIA”). The goal is to create a more competitive and innovation-led economy, where Thai startups can attract investment and scale internationally. The Draft Act is currently undergoing a feedback consolidation phase, after which it will be submitted to the Law Reform Commission, the Office of the Council of State, for further deliberation.
The Draft Act establishes a Startup Promotion Committee, responsible for formulating policies, strategies, and plans aligned with national science, research, and innovation priorities. The Committee oversees implementation, approves measures proposed by the NIA, recommends legal amendments, and monitors compliance and emerging issues. Subcommittees may be formed for specific tasks, and members are entitled to remuneration for their service.
The NIA acts as the primary operational body, managing administrative functions, coordinating with public and private agencies, providing guidance and support to startups, facilitating funding, investment, and equity programs, and maintaining a centralized, updated database of rights, benefits, programs, and funding sources. It also monitors the performance of startups and incubators, analyzes challenges and success factors, studies international best practices, and fosters collaborations to ensure startups can scale, access resources, and thrive within a structured, supportive ecosystem.
Under the Draft Act, a startup is defined as a business engaged in the production, distribution, or provision of goods or services with high growth potential, driven by innovation, whether through new technology, advanced know-how, or a novel business model central to operations.
To qualify as a “Promoted Startup”, a company must:
Promoted Startups need to apply through the NIA’s online self-declaration system, with annual self-certification to maintain eligibility.
To modernize Thailand’s legal framework with modern venture practices, the Draft Act introduces targeted exceptions to the CCC, enabling greater fundraising and ownership flexibility.
Promoted Startups may also access additional incentives, including facilitated immigration for foreign experts, tax exemptions or reductions, government procurement participation, enhanced IP protections, financial and non-financial support from the NIA, and eligibility for investment promotion under laws governing the Board of Investment, targeted industries, or the Eastern Economic Corridor.
In addition to these corporate and fundraising privileges, Promoted Startups may receive additional support from relevant authorities, including facilitated immigration and work permits for foreign experts, tax exemptions or reductions, access to government procurement programs, enhanced intellectual property protections, financial or non-financial support from the NIA, and eligibility for investment promotion or competitiveness measures under laws governing the Board of Investment, targeted industries, or the Eastern Economic Corridor.
Together, these measures modernize corporate structures, support employee equity participation, and make Thai startups more competitive and investor-friendly.
The Draft Act is a landmark initiative designed to transform Thailand’s startup ecosystem by providing Promoted Startups with enhanced legal flexibility, streamlined fundraising mechanisms, and access to targeted incentives and support programs. By aligning domestic corporate law with global venture practices, it strengthens Thailand’s investment ecosystem, facilitates foreign direct investment (FDI), and creates a more competitive environment for both local and international investors. With improved governance, clear eligibility criteria, and centralized oversight by the NIA, Thai startups are better positioned to attract capital, retain talent, and scale efficiently, ultimately driving innovation, economic growth, and global competitiveness.
For further information and any questions in relation to the issues in this newsletter, please contact Supasit Boonsanong at supasit.b@nagashima.com or Kobchai Nitungkorn at kobchai.n@nagashima.com.
This newsletter is given as general information for reference purposes only and therefore does not constitute our firm’s legal advice. Any opinion stated in this newsletter is a personal view of the author(s) and not our firm’s official view. For any specific matter or legal issue, please do not rely on this newsletter but make sure to consult a legal adviser. We would be delighted to answer your questions, if any.
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